Open Waters Ahead Sticky

Open Waters Ahead Sticky

Why it’s time for the industry to embrace adaptive paddling Rather than focusing on the limitations of those with disabilities, it’s time for the industry to take note of their ability to participate in paddlesports.  In 2016, paracanoeing debuted at…
 Too Close for Comfort Sticky

Too Close for Comfort Sticky

Drawing the line between Inspiration and Imitation This fall, brands came under fire for designs that felt a little too familiar. While far from the first (or last) time a “copy cat” call sounded, it raises the question, where do…
 Interview: Gero Priebe Sticky

Interview: Gero Priebe Sticky

The Hobie name has long been synonymous with water sports, bringing to mind bright California beaches and sun-kissed surfing or sailing enthusiasts. With the advent of the MirageDrive, a pedal propulsion system, Hobie burst into the paddlesports market in the…
 Rising Above the Rest Sticky

Rising Above the Rest Sticky

“Move over SUP. There’s a new board in town.“ Since the beginning of the SUP industry, market participants have wondered how long the popularity of stand-up paddling will last. Are we nearing the end, or will foiling’s rise renew enthusiasm…
 Closing the Diversity Gap Sticky

Closing the Diversity Gap Sticky

For years now, it has been widely agreed that prices need to increase for the industry (and our dealers!) to survive. Those prices are now up, but are they the answer to the initial problem?   The past decade has…
THE PADDLE SPORTS SHOW 2022 | HIGHLIGHTS Sticky

THE PADDLE SPORTS SHOW 2022 | HIGHLIGHTS Sticky

For the second year, the Paddle Sports Show, the international paddle sports trade show, took place in Lyon from September 28th to October 2nd. We were delighted to accomodate 94 exhibitors and over 1000 visitors over the 3-day trade show…
 Product Spotlight: AQUAMARINA RIPPLE

Product Spotlight: AQUAMARINA RIPPLE

The brand-new RIPPLE model is a recreational 2/3 person canoe specifically designed with enhanced gear capacity for family paddlers carrying everything for a weekend outing. Featuring ultra-comfortable deck floor and generous warming-up area, this inflatable canoe is super-stable and make…
 Press Release: MOAI

Press Release: MOAI

Meet MOAI, the ideal board for every SUP lover, beginner or experienced. Paradise is just a paddle away! Our boards are inflatable, easy to take with you, and made of high quality and innovative materials. At MOAI we will always pursue quality,…