Pelican Intl Inc. announced the acquisition of The KL Companies, Inc. (KL Outdoor) of Muskegon, Michigan.
This acquisition brings together complementary brand portfolios, manufacturing capabilities, and distribution networks to create a scaled, cross-border platform built for long-term growth. By combining Pelican’s brands with KL Outdoor’s presence in value-driven segments, the company aims to offer a more complete product ecosystem across all price tiers.
The addition of KL Outdoor’s Michigan operations enhances Pelican’s North American footprint, enabling a more balanced and resilient supply chain, faster and more reliable fulfilment, and greater flexibility in responding to demand.
“Our success is built on the dedication and skill of our people, and we are proud to welcome the KL Outdoor team. Together, we are creating more than just scale—we are strengthening our footprint that allows us to consolidate our leadership in paddlesports and accelerate our expansion into new outdoor categories. We are now positioned to deliver unmatched choice and value through an integrated manufacturing network spanning the US and Canada,” said Danick Lavoie, President and CEO of Pelican Intl Inc.
With over 550 employees and the addition of state-of-the-art extrusion, thermoformed and rotomolded manufacturing capabilities centrally located in Michigan, Pelican is now uniquely positioned to strengthen its position with retail partners, and unlock new growth opportunities across consumer and industrial segments.
You can find Pelican on the Paddler Guide website and explore their products and associated brands.
